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NEWS STORY

Sacre Bleu!
Disgruntled students at the Western Culinary Institute are stewing over recruiters who, they say, sweetened their sales pitch with a big dose of saccharine.

DEBORAH ROSSITER
243-2122

photo by Basil Childers

 

Not everyone in culinary circles is impressed with the Cordon Bleu imprimatur. French master chef Philippe Boulot, who commands the dining room at the Heathman, dismisses the institute as "a cooking school for housewives."

 

Western Culinary institute was founded 17 years ago by Portland restaurateur Horst Mager and sold in 1986 to Career Education Corp., a network of trade schools.

 

For a review of the Western Culinary Institute's recently renovated restaurant, see this week's Miss Dish column.

 

This month, WCI increased its tuition by $3,600, in part because of its affiliation with Le Cordon Bleu.

 

 
A year ago, Mary Stewart McCluer assumed she'd be graduating this week from the Western Culinary Institute with Cordon Bleu credentials. Instead, she's dropped out and filed a complaint with the state attorney general's office.

McCluer started classes at the Portland cooking school last January. For her, this was not a "What do I do with my liberal arts degree?" decision. McCluer is a lawyer. But after participating in the Oregon Bar Association's career-evaluation workshop, she decided to pursue a career as a chef.

She first considered Clark College in Vancouver, Wash. The community college charged $2,121 for its respected one-year cooking school, a fraction of the $16,270 tuition that the privately owned Western Culinary Institute was asking. In the end McCluer chose WCI, figuring that the hefty difference in tuition between the two schools was worth it, in part because of its much-ballyhooed partnership with Le Cordon Bleu, a deal that was actually sealed only late last year.

McCluer says the CB emblem embossed on a culinary art student's diploma means "the difference between night and day in culinary circles." Certainly, the 105-year-old Parisian cooking school has name recognition going for it. After all, Julia Child got her start dabbling around with crème frâiche and tarte Tatin in CB kitchens back in the '50s.

WCI also considered the partnership important enough to begin running ads in magazines like Fine Cooking and Gourmet in their October issues, touting its status as one of only six CB-affiliated schools in the nation. Before that, McCluer and her classmates had been greeted during their first week of classes with sheet cakes left over from a corporate party iced with the words, "Le Cordon Bleu Welcomes You."

There was only one problem: The deal hadn't been finalized between WCI and Le Cordon Bleu. That meant the CB accreditation wouldn't be available to the class of '99, a fact that McCluer and others say wasn't made clear until a special meeting held in September--eight months after classes began.

School administrator Eric Stromquist concedes that some students thought they'd be CB-certified. He attributes the mix-up to the excitement and anticipation infusing the atmosphere at the institute during protracted negotiations between WCI and Le Cordon Bleu.

McCluer and two classmates interviewed by WW said they were given the clear impression that their diplomas would have the CB seal of approval. Nina Kaminski, for example, says she double-checked with her admissions representative about his promise of CB accreditation. She says he assured her that current enrollment and tuition would include the famous seal embossed on her diploma.

WW was able to speak with only one admissions recruiter, Anita Totman, who would not comment on whether she had promised CB accreditation to incoming students.

Stromquist claims that he emphasized in every meeting with recruiters and administrators that the CB accreditation would only be available to students enrolling in January 2000. Still, he says he has very little control over what actually happens in admissions interviews.

Stromquist says he's struck a compromise of sorts. Le Cordon Bleu reluctantly agreed to offer students in the 1999 program a chance to earn the coveted seal by enrolling in additional classes and taking an exam for a fee of $1,600, which Stromquist calls a bargain. "Tempers may have been high at first," he says. "But things have settled down since we negotiated this option."

Well, maybe. In October, McCluer filed a complaint against Western Culinary with the state attorney general's office. The AG's office decided not to pursue the complaint but last month forwarded it to the Oregon Department of Education, which is considering its merits.

As for McCluer, she ended up at Clark College, where she will graduate in June. She's now working in the kitchen of the Multnomah Athletic Club.



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Willamette Week | originally published January 26, 2000

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