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New Kids on the Block.

Some of the studiously hip stroll in search of authenticity

 

 

ALBERTA RISING?

 


BY PHILLIP DAWDY
pdawdy@wweek.com

photos by Martin Thiel

 

Until the Fair Housing Act of 1964, there were laws in Portland that kept African Americans from owning or renting property east of North Williams Avenue. The laws were mostly enforced by real-estate agents and bank loan officers.

 

 

Five thousand people are expected to attend the Alberta Street Fair on Sept. 16. It's billed as a "multicultural neighborhood celebration." Harriet Fasenfest will place a soapbox in front of her coffeehouse, so that passersby can sound off about gentrification.

The Medicine Hat Gallery (above) provides cheap beer and therapy sessions as art. Across the street at Joe's Place (below), the African-
American-owned tavern also serves cold ones, with less attitude and more tradition.

The Portland Development Commisson will pay $74,000 to the New Market Group for, among other tasks, devising a marketing theme and logo for Alberta Street.

Members of the Alberta Street Business Association were initially angered that the New Market Group was attempting to portray Alberta Street and Martin Luther King Jr. Boulevard as the same business district.


On Aug. 31, the Last Thursday crowd was enticed by the smell of barbecued chicken, just across the street from the Brothers Free Motorcycle Club. The next day, firefighters hosed down the rubble of the club, following an arson.

 

Not all is peaceful in the Alberta Street Business Association. So heated has the rift become between Eric Wentland and Reggie Petry that Wentland recently registered the domain name www.
reggiepetry
.com.

 

City Commissioner Charlie Hales recently told WW that the city is "changing the character of Alberta Street from crack deals to locally owned restaurants. That's not a bad deal."



On the final Thursday of each month, Northeast Alberta Street undergoes a cultural transformation in miniature. Here, among the coffee shops, low-end restaurants and boarded-up businesses, the Jaguars, BMWs, Range-Rovers and Ford Explorers ferry people in Italian sports jackets and $150 Guatemalan sandals to the two-dozen-plus galleries and art spaces that, since 1997, have popped up between Northeast 14th and 30th avenues.

The three-hour event, a coy play on the First Thursday of the Pearl District with its loftier pretensions, is commonly known as Last Thursday. Residents of the predominantly African-American neighborhood, however, have a different name for it: White Night.

They aren't the only ones to notice the monthly shift. One member of the all-white crowd gazing at the four-figure artwork at Onda Gallery last Thursday was amazed. "I haven't been over here in a while," he said. "It's like white country."

All told, of the more than 500 people wearing cocktail-party smiles inside the galleries on Aug. 31, it appeared that fewer than 10 were African-American.

Out on the street, the demographics weren't much different. A few young African-American men stood against buildings, looking as though they were sentinels for something that had been lost in a neighborhood that until recently was left to its own demise.

Crossing Northeast 24th Avenue, an African-American woman was almost decked by an oncoming car. She rolled her eyes and said to no one in particular, "Time to start exploding."

Exploding is precisely what many fear the Alberta Street neighborhood will do as Portland's latest wave of gentrification and all the social upheaval that entails sweeps the neighborhood.


Measuring the exact magnitude of the demographic shift along Alberta won't be possible until Census figures trickle out next year, but it's clear that there's a new wealth in a neighborhood where many homes haven't seen a fresh coat of paint for decades.

In the last two years, property values have spiked by 80 percent in the neighborhood bracketing Alberta Street, an area that just a few years ago had running crack battles. Now, it's not unusual to see a white man in shorts and Birkenstocks washing his BMW 323i on a street lined with cars whose finishes are so faded that washing would leave them as dull as before.

This scenario is nothing new in Portland.

Thirty years ago, no one would have predicted that a house in Irvington would ever sell for $500,000. In the late 1980s, the badly lit streets of Northwest Portland, once littered with broken pint bottles, gave way to strings of white-light-laced trees in front of boutiques. Across the Willamette River, in the 1990s both Hawthorne Boulevard and Belmont Street were turned into shopping districts. Soon after, century-old homes in Sunnyside were snapped up and restored from $30,000 knock-downs into the kind of $250,000-plus painted ladies that compel couples visiting local shops to stop and stare and sigh.

And, most recently, there was the Pearl District, which was transliterated from blocks of dubious warehouses to blocks of galleries, pricey nouveau-cuisine restaurants and lofts for the city's social climbers.

In many cases, longtime residents were displaced. Yet none of those upswellings of development was as potentially explosive as what's playing out along Alberta Street. That's because Alberta is one of the few neighborhoods in Portland where the demographics actually dovetail with the civic religion of ethnic diversity.

That distinction is cause for both celebration and conflict.

"This is a divided community," says Reggie Petry, an African-American gallery owner.

Yet despite the gibes that can be overheard on a Last Thursday, the division doesn't fall solely along racial lines. Many black residents can see the payoff in the influx of newcomers. And some of those new white residents are the most unblinkingly worried about the changes that they're a part of.

Rather, the division over Alberta stems from the answer to a question that's bedeviled each sizable American city in the last 20 years: How much gentrification and revitalization is too much?

In cities like San Francisco, where the 150-year-old Mission District has been usurped by dot-commers, the question has been answered with smashed windows, spray-painted luxury automobiles and diners hectored by street-level activists with greasy hair. That's what happens in a highly political city when rents double to $1,000 for a small studio, parking becomes a concept and the entire community is suddenly out of scale with what it once was.

Portland isn't San Francisco. Yet some worry that, except for good intentions, there are no safeguards to prevent popcorned window glass from covering Alberta Street's sidewalks.

Well ahead of the Mission District and Alberta Street, a pattern of gentrification has established itself on the West Coast over the past 20 years in San Diego, Oakland, Berkeley and Seattle.

Each case, in essence, has been a hundred-year-long calculus. White immigrants working in the mills, factories and shipyards, build small-frame houses and raising large families. Their children move out.

World War II brings a rapid increase in industrialization and a partial lifting of the barriers facing African Americans. Defense contracts bring a flood of Texans and Mississippians to the West Coast. Walking down Oakland's West 7th Street or Portland's Union Avenue during the war, you hear a Southern patois, smell barbecue smoke and feel the dancing pulse coming out of small blues clubs.

At war's end, for the first time, thousands of black families have real disposable income.

Although this isn't the South, the hallmarks of "knowing your place" are around: You don't go into department stores and expect the salesgirls to ring up your purchase. No matter how steady a living you make from working at the Swan Island shipyards, Oregon Steel or the Albina rail yard, you certainly don't try to buy a home east of Williams Avenue.

It's only after the civil-rights movement of the 1960s that thousands of Portland's African Americans move to Alberta Street.

One of them was Maggie Gibson. With her husband, she moved to Portland from the Mississippi Delta in the early 1960s after he landed a job at Oregon Steel. The small woman with corn-rowed hair has lived in the Alberta neighborhood for 28 years.

She remembers when the Oregon economy tanked in the late 1970s and early 1980s. Scores of young black men were unemployed, standing on grimy street corners like Northeast Alberta and 17th Avenue, trying to figure how they were supposed to put food on the table and gain status, at least in their own community.

And then in the mid-1980s came King Crack, provider of income, sleek cars and clothes and an unparalleled high. It was a jobs program for Northeast Portland the same way it was for South Central Los Angeles and East Oakland.

In those days, Woodlawn Park Crips and Kerby Street Bloods set handguns barking against the night, city buildings crews plastered plywood faces across vacant buildings and cops kept cars out of side streets with jersey barricades.

Houses along Northeast 14th Place were in such bad shape that absentee landlords gave up trying to keep crackheads from squatting in them.

Gibson says the warning signs became frustratingly familiar: windows covered with newspaper and high foot traffic at 4 am. "You knew something was going on," she says.

She remembers a December morning a decade ago, when a home across the street was set afire by a crack-addicted father. His wife and children broke their legs jumping from the second story; an infant died in her crib.

Now, on this same block of 1920s-era craftsman homes, only one is boarded over. The remainder sell for $80,000 to $130,000, depending on size and condition. They are ideal for young people to buy, improve and sell into a rising market.

Yet it wasn't so long ago that real-estate agents steered white home buyers away from what they now tout as the Alberta Arts District. Few whites lived in the area during the years when the wrong color of bandana or T-shirt could draw gunfire.

In 1992, 60 percent of the buildings on the 1.5-mile stretch between Martin Luther King Jr. Boulevard and Northeast 39th Avenue were boarded up, according to the Bureau of Housing and Community Development. Today, an informal survey puts that figure at 20 percent. Drive-by shootings are essentially a bad memory.

Within the last three years, 27 art galleries have opened. Alberta Street now boasts at least 10 restaurants. By the end of this month, two new African-American-owned barbecue restaurants will open.


No one knows the precise moment when Alberta Street began its ascent. It may have been as recently as 1998, when Adidas opened a factory outlet at the corner of Martin Luther King Jr. Boulevard, or as early as 1994, when the Portland Police Bureau opened its Northeast precinct a few blocks north.

Many people, however, peg the Alberta renaissance to 1995, the year Roslyn Hill opened a coffee house and small art gallery at Northeast 14th Avenue.

Sitting at a black lacquered table, the 54-year-old stares out at the street through bifocals. Small strands of gray hair spiral into her dreadlocks.

When she moved her gallery north of Broadway, she bought a knock-down $27,000 building. Her friends thought she'd lost her senses. Hill thinks she had sense on her side.

"It was the last undeveloped business corridor on the east side," she says.

The disappearance of crime and the upsurge in property values has largely validated her capitalist outlook.

Not everyone on the street is so bottom-line.

It's not that anyone wants to trade today's burgeoning prosperity, even if it means higher rents, for the shooting war of the 1990s.

"Living free and safe again is worth it," says Maggie Gibson, even though she will not remove the iron bars from her windows.

But others aren't so comfortable with the trade, because they are convinced that African Americans have been displaced or are on the verge.

Richard Brown, a Northeast Portland activist, echoes that perception. Like everyone else caught up in the Alberta debate, however, he can't name anyone who's actually loaded up a Ryder truck and moved to Gresham.

Still, an anxiety permeates Alberta Street that amidst all the redevelopment and upscale real-estate, residents will be taxed out of their homes.

In some cases, home values in the neighborhood have almost doubled. That has yet to boost property taxes in the area because under Measure 50, property taxes increase only 3 percent a year and are pegged to assessed home values, which are recalculated only when a major improvement is made to the property.

Yet there's an overwhelming sense that it's not possible for so much success to come to a neighborhood without knocking someone aside.

And, although homeowners so far have been spared from skyrocketing taxes, rental prices are rising. Commercial rents are at $12 a square foot, more than double what they were three years ago. One-bedroom apartments rent for over $500.


But the most intractable fear isn't about real estate. It's that the character of Alberta Street will change so dramatically that it will become Northeast Portland's version of Northwest 23rd Avenue.

For now, Alberta Street is hip in the same ragged way that residential Northwest Portland, dreadlocks-and-commerce Hawthorne and the yuppie lofts of the Pearl District once were: as low-priced enclaves for artists and musicians and the people who come along for the party.

It's been more than a year since anyone was killed on Northeast Alberta Street. Standing outside Joe's Place on Aug. 4, 1999, Jermaine Robertson took multiple gunshots to his chest and later died at Legacy-Emanuel Hospital. He was 20 years old, a Blood of the Woodlawn Park set, felled underneath the tavern's peace sign by a Kerby Street Crip at the corner of 18th and Alberta.

Today, across that same street, a young woman wearing black knee socks and pigtails plays "Hound Dog" on a ukulele at the Medicine Hat Gallery. An all-white audience laughs at this and other attempts to translate teenage inadequacies into art.

So wedded are the post-punkers to Alberta Street--their hipster 'hood--that they're carping long and loud over any symbol (except for themselves) of the white middle class shouldering African Americans out of the neighborhood.

Medicine Hat, a former ballroom with an air of a post-graduate social club, is a focal point for the twentysomething whites who, along with the gays and lesbians who preceded them, have moved into this neighborhood over the past year and claimed it as their own.

Anyone with an ear to the street knows that these post-punkers who live in the neighborhood after the Last Thursday crowd departs, despite their appeals to dialectic materialism, signify that the gallery-goers could someday return for good.



Alberta Street's tension usually sits under the surface, but occasionally it breaks through. At her three-month-old Groundswell coffee house, Harriet Fasenfest recently found a note in her guest book that read, "Thanks for gentrifying my neighborhood."

An unknown cartoonist has sketched a tirade against the evils of gentrification and pasted it to newspaper boxes and the bathroom wall at Chez What.

Last April 1, an unidentified artist made his views on gentrification clear. On the faces of several buildings along Northeast Alberta Street, he posted "Coming Soon" signs for The Gap and Starbucks that were accurate down to the logo and typeface.

For a time, some in the neighborhood thought the April Fool's joke was in earnest--and their reactions varied significantly.

"There were people peeing in their pants thinking that the neighborhood had arrived," says Fasenfest. "Or they were thinking, 'There goes the neighborhood.'"

Part of what's at issue is the perception that many of Alberta Street's businesses are out of scale with the African-American community, the very people whom all the white business owners say they are concerned about.

Jim DeFeo, owner of the nine-month-old Vita Cafe, insists that he serves the entire community. But, among the veganistas and deep environmentalists, few African Americans sit at the straight-backed booths and eat Asian noodle medley or vegan chocolate cake. Fewer still cross the street to buy $200 lamps with tissue-paper shades at the Hi-iH Gallery or wander further west to finger $2,500 quilts at Onda Gallery.

The dread that runs through business people like Fasenfest and Petry is that everyone who made the area unique and attractive in the first place will be pushed out as the next phase of the Alberta renaissance begins and the neighborhood turns into a safe-zone for corporate chain stores.

During the next year, the City of Portland will pour more than $3 million into the district. It will go into "streetscape improvements": Victorian-era gas lamp knock-offs, concrete curb extensions, Pacific Sunset maples, Kouza dogwoods and five other kinds of trees, as well as public art. It's the capstone to five years of economic pump-priming by the city's Portland Development Commission: more than $2 million to local business people for storefront improvements and small business development loans.

All of this plays into the dreams of developers and commercial property owners like Roslyn Hill and Eric Wentland, who've owned properties for several years and are itching to make good on their bets.

"What's turning Alberta is art and the belief in art," says Wentland. Once a debt collector in South Central Los Angeles who was thrown off a porch by former mayor Tom Bradley's daughter, he now owns three properties on Alberta Street and is president of the Alberta Street Business Association.

He says the street has changed so much in the last two years that if all the crack dealers and gangbangers were released from prison, they'd have little impact.

"There's no community to galvanize," he says. "It's our street now. There's those gentrifiers that wear green."


There's nothing unnatural about Alberta Street's rise: Low rents and an influx of artists in the last undeveloped business district east of the Willamette River make an irresistible magnet.

But what makes it all seem schismatic is the neighborhood's hole card of racial diversity. In this whitest of major American cities, people are hungry for what they cannot buy on Northwest 23rd Avenue.

When pressed, even Hill, a cheerleader for development who now owns several commercial properties, admits that there are risks. She fears that the neighborhood won't stay ethnically diverse. Hill stares out her cafe's windows onto the street, where hail has begun to drum the pavement.

"People come here because it's a bohemian environment with a little bit of everything," she says. "But it could turn into Northwest 23rd."

With the streetscape improvements, Alberta Street may end up having all the spontaneity of that most imperious of shopping districts, which already closely resembles downtown La Jolla, Calif.

As the Alberta community makes the transition to a district where people will drive over in Range Rovers and write $4,000 checks for acrylic paintings, it's that shift in the color spectrum from which some people can't disentangle themselves.

"I know there's an undercurrent of folks upset that they can't take advantage of increased prosperity," says Richard Brown. "Are they cussing at every white person? No. But they are not happy."

For Reggie Petry, the promise and the threat of Alberta Street bend back to one crucial point.

"Alberta's been sold largely on its diversity," says the gallery owner. "How do we preserve it now? If you ignore this, then you are just doing things for the sake of money."

Predictably, property owners have a different view.

"I've always been fascinated by people who want to dictate to you how to use your money," says Hill.

Fasenfest, owner of Groundswell, grew up in a collectively owned house in New York City. She sees gentrification through different lenses.

"Either you just want to bitch about gentrification or you want to get to what's really wrong," she says. "How seriously are we talking about revitalizing all the community? That's what always falls through the cracks. Alberta has the chance to do it differently."


Six and a half hours after the gallery-goers had departed Alberta Street last week, an odd and, perhaps, telling chapter in the saga of Alberta's redevelopment played out.

At 3:30 am on Sept. 1, the Brothers Free Motorcycle Club building--the scene of two murders, one rape and numerous assaults with weapons over the last 11 years--was reduced to a pile of smoking rubble after an explosion that fire officials called an arson.

According to sources familiar with the club, the Brothers Free were going through an internal struggle over what to do with the 5,000-square-foot building: maintain it as a clubhouse bar or sell it to developers.

One theory holds that with the pro-sale faction gaining momentum, someone decided that if it couldn't remain a clubhouse, then no one could have it.

Fueled by an accelerant, the blaze in the 71-year-old building touched off the natural gas line. The resulting blast woke residents several blocks away and blew the vinyl siding off one of the barbecue restaurants set to open this month.

In the wisps of smoke the next day, the remarks of the young woman who'd almost been run over the previous evening verged on prophecy.

 

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