file:///Sangfroid/#Web%20Pages/pages-archive/Advertiser

 


NEWS STORY


All Saints' Day
The burgeoning Leisure Class of the new century has its day in the sun at the Portland International Raceway.

BY PHILLIP DAWDY
pdawdy@wweek.com


photograph by Basil Childers


Sunday's race was a sweep for Brazil: Gil de Ferran, Roberto Moreno and Christian Fittipaldi (son of the great Emerson) finished first, second and third. Five of the first seven places went to Brazilians. Third place went to a German.

De Ferran's average speed was 117 mph.

CART stands for Championship Auto Racing Teams.


When 60,000 race fans can waddle around before an auto race, with nothing more troubling on their minds than sunstroke and the relative merits of Honda and Ford-Cosworth power, it says much about these Clintonian years of ease.

But the religious carnival feeling out at Portland International Raceway last Sunday also speaks to how far the American social and economic order has come in 100 years.

At the last turn of the century the upper class fretted itself with buying mansions, grand pianos and stemware--icons to act as a psychic hedge against plunging into poverty. "Conspicuous consumption," Thorstein Veblen named it in his 1899 classic The Theory of the Leisure Class.

For the other 74 million Americans, though, life was 14-hour days, salted meat for dinner, no birth control and death by 50.

Nowdays, even a mullet-head--as sweaty as a quarter horse after riding up I-5 on his Harley--can afford to drop $75 for one day of watching CART "Champ" cars swarm like angry hornets around a 1.96-mile series of straightaways and switchbacks. And that's just the price of admission. As only the rich could 100 years ago, the middle class at PIR acquired icons like madmen last weekend, staving off the day all those dot-coms and software companies sink the economy.

Everything out at PIR screamed religious festival. And, as at many religious festivals, a flea market sprang up along the track's
south side.

$7 for yakitori with rice, $4.50 for a Fat Schlag's Sausage with "Coney Sauce." Free Pick 4 tickets from the Oregon Lottery.

But for truly saintly icons, you'd need to visit Team Penske's merch trailer. Penske has been the dominant force in open-wheel racing in the United States for 30 years--and he has the Marlboro sponsorship to prove it.

There were the T-shirts: $21 apiece for shirts emblazoned with the names of Penske's newest acolytes, Brazilian drivers Helio Castro-Neves and Gil de Ferran. Or you could make a more generalized statement with a $35 embroidered Team Penske polo shirt.

If you shelled out another $20 you could cross the Goodyear bridge to the north side, walk the paddock where the cars are wrenched into race readiness and gawk. Here, the experience was visual and emotional, like standing around a town square in Mexico and watching a procession of the saints.

You could see race tires prepped with heat guns, listen to engine idle speeds being set, breath in blue smoke from an over-rich mix, and watch technicians holding laptops commune with their cars' electronic hearts. And as if that weren't plenty, there were the catering spreads--each one outdoing the next--set out by Kool, Motorola, Players and eight other corporations bent on impressing whatever influential people in Portland needed an ego massage last weekend.

To understand all of this as a reliquary--a Guadalupe of speed--and retain your gaping innocence, you have to accept certain realities.

This is a sport controlled by rich men and the corporations, such as Phillip Morris, that sponsor "teams" like Penske's.

But for all that distance, it's tangible in ways that baseball cannot be. Most folks don't play baseball beyond high school, if that. But everyone knows the simple rush of acceleration, and can hit the loud pedal far past the time they're fitted for dentures.

Besides, you actually get close to the people who make the sport go. You can drive back to Burley, Idaho, with snapshots of Team Penske's 15 mechanics in their Marlboro uniforms working on the two Day-Glo orange cars before the race. Walk right up to where they're probing the electronic hearts of the team cars under a broad awning, point and shoot. No one will shoo you off.

Stick around long enough and you can rub up against the stars of this sub-Formula One orbit--de Ferran, Castro-Neves, Juan Montoya--walking the pavement like toreadors. Point and shoot; ask and get a signature.

The CART circuit, the second-highest expression of auto racing in the world, is town-square, meet-and-greet-the-saints democracy.

That's what makes all of this matter to so many people--desperately so.

Gone, to be sure, are the days when rangy men with names like Bobby, Al, Rick, Mario and A.J. signed autographs under a hot sun. Out of the 25 starters last Sunday, two were American (the veteran Michael Andretti and Jimmy Vasser). These days, better drivers are grown in South America, where children of their leisure classes race go-karts before they hit grade school.

But the global shift has had no effect on race fans.

At 2 pm, when the Honda pace car pulled into the pits, everyone got to their feet with the same urgency they'd had for old A.J. and Mario.

But Lap One was a crash scene before turn two, when 25 cars tried to thread through a space meant for 15. Each car costs $1 million and pumps out 900 horsepower. And there was half the field tangled up in blue smoke. There was a pop, pop, popping--backfiring engines--as drivers tried to accelerate away and slammed into the next car. It was a Mad Max bumper-car scene.

The crowd cheered. Beer cups and water bottles fell from the bleachers.

After that, the racing was very good. Even when the three lead cars melted the pack, it was impossible not to watch the technical marvels. They touch 240 mph, can decelerate to 40 mph inside 100 yards and can do it for 112 laps.

But by 3 pm the sun chased thousands of people from the bleachers. As they padded down bleacher stairs, none of them looked disappointed.

They had their T-shirts, their greasy food; they'd seen the saints in action.

A Microsoft employee, who didn't want to give his name, expressed it best.

"These people aren't like pro athletes," said the man, who goes to all the West Coast CART races. "You can go right up to Roger Penske and after his team wins a race, say, 'Good for you.' And he'll look at you and shake your hand."

Ordinarily, such sentiments are easy to disregard. But, sitting there with his face looking like it had been dipped in beet juice, he said it with such longing that you swore what he was saying to old Roger was something he longed for in his own life--someone at the Redmond, Wash., campus to give him a verbal kiss when he done good.

It's not the most unusual hope in the world, but it's not one most major leaguers will ever fill.

 

file:///Sangfroid/#Web%20Pages/pages-archive/Portland%20Travel%20Specials!

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

search site rogue of the week scoreboard news buzz 500 words News Stories Lead Story feedback site map search site personals classified webxtra culture news