Downtown's West End Bikes
has a new tenant: Maglia Rosa
, a coffee shop owned by 2005 United States Barista Champion, Phuong Tran.
Tran is also the owner of the well-regarded Lava Java
in Ridgefield, Wa.—formerly home to Barista owner Billy Wilson—and was previously the lead trainer at Zoka Coffee
in Seattle. You can read a New York Times
article about her here
or a blog post
about the new venture at Sprudge.
The location is an interesting choice: the little coffee bar was previously operated by excellent Eastside roaster Heart
, but the operation lasted only months, and has been empty since April. According to Sprudge, Maglia Rosa will serve single origin espresso using Stumptown beans, competing directly with the Ace Hotel Stumptown about a block away (though Stumptown seems fine with this, tweeting
about it on Thursday). It will keep the same hours as West End—10 am-7 pm weekdays, and 10-6 pm Saturdays—thus missing the pre-work crowd.
Still, we wish Maglia Rosa well. Launching in summer means it can really take advantage of the "bike-through" curbside coffee service, which is its biggest selling point over downtown's other top coffee shops.