Wieden+Kennedy Hates Your Girlfriend, Wants You to Buy a Dodge Charger


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When Chrysler hired Portland ad agency Wieden+Kennedy to launch a new campaign for the Dodge Charger at the Super Bowl, the bailed-out car company was looking to make a statement. It certainly did. Now the question is whether the statement—"Your lady is a demanding shrew, so get your balls back with a fast car"—will attract customers as well as attention. The Wieden+Kennedy ad, ...   More
 
Monday, February 8, 2010 AARON MESH

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