Spadea: The Sequel


News
The Oregonian is unrepentant enough about the criticism it got for running a front page wrap-around ad (known as a "spadea") on Sunday opposed to Measures 66 and 67 that it did it again in today's paper. One distinction in today's spadea is that the words "PAID ADVERTISEMENT" are bolder and larger than in Sunday's version (a concession that new O publisher N. Christian Anderson III said in the ...   More
 
Wednesday, January 20, 2010 HANK STERN

Spadea Work: Oregonian Refuses, Then Accepts Pro-Tax Ad


News
If Oregonians get nothing else out of the Jan. 26 election on Measures 66 and 67, they now know an arcane newspaper term for an ad wrapped around the daily paper. They may also have learned something about standards at the Northwest's largest newspaper. To recap, on Jan. 17, opponents of Measures 66 and 67 bought a "spadea" that trumpeted The Oregonian's editorial endorsement of a "No" vote ...   More
 
Friday, January 22, 2010 NIGEL JAQUISS

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