Mark it down, put it on your calendars, tattoo it on your arm Memento-style: Today is the day the human behind SocalityBarbie revealed her identity.

SocalityBarbie—for those who don't remember way back to September—was the hipster Barbie who made fun of your worst friend's Instagram account, run by an anonymous Portlander.

Today, in a post on the page, the real SocalityBarbie stood up. And shut the whole thing down. Her name is Darby Cisneros and in her first message to the world she wrote:

I started SB as a way to poke fun at all the Instagram trends that I thought were ridiculous…it has open the door to a lot of great discussions like: how we choose to present ourselves online, the insane lengths many of us go to to create the perfect Instagram life, and calling into question our authenticity and motives.

Ultimately, she says: "It's been a blast running this account but I believe SB's work here is done."

We are all better people for the light SocalityBarbie shone on our desire for #authentic #blessed #PNWlifestyle lives.

She ended her Instagram manifesto in the realest way possible: "✌️#RIP (account NOT for sale)"

Thanks for the memories SocalityBarbie and Darby Cisneros. May your Pendelton always look weathered, your hair always be windswept and your filters always be completely unnecessary.