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Who’s Afraid of Tofurky? Oregon’s Soy Food Pioneer Fights For the Right to Label Its Product As Meat.

Jaime Athos doesn’t get angry easily. The 45-year-old CEO’s body language suggests he just emerged from a yoga class.

Watch Lightning Strikes Streak Across Oregon with This Time-Lapse Map

Oregon was hit by lightning more than 4,000 times in 24 hours.

Hood River Company Tofurky Sues Arkansas to Keep “Burger” on Vegan Packaging

Tofurky says the laws are “improperly censoring truthful speech and creating consumer confusion in order to shore up the state’s meat and rice industries.”

The Hood River Hotel’s Cannabis Package Offers a Potential Glimpse at the Future of Weed Tourism

Look up and down the street outside the Hood River Hotel and you’d think you were on the set of a midcentury period piece like The Sandlot or a Pacific Northwest detour of The Marvelous Mrs. Maisel.

Pfriem Family Brewers Announces Major Expansion in the Gorge

Gallons and gallons of more pFriem beer will be coming out of the Gorge thanks to a massive brewery expansion that will increase production to more than 60,000 barrels—approximately three times more than its current capacity.

Former CEO of Oregon Business & Industry Lands A New Gig That Will Take Him Back to Salem

The Port of Hood River hires former lawmaker and CEO of Oregon Business & Industry to be its new lobbyist

Portland Windsurfers and Skiers Live By Self-Taught Meteorologist Temira Lital’s Forecasts

Temira Lital studied Japanese in college, not meteorology. But the windsurfers, skiers and cherry growers who live by the forecasts she writes on her website (thegorgeismygym.com) don’t care.

He’s Paying WHAT?!?! How Is a Teenager Seriously Supposed to Pay That Much Money to People Who Lost Property in the Columbia River Gorge Fire?

Hint: He isn’t.

Teen Responsible For Starting Columbia River Gorge Fire Could Face $36 Million in Restitution

The Vancouver, Wash. teen who sparked the 49,000-acre Eagle Creek fire last summer by throwing a firecracker off a cliff could be required to pay over $36 million in restitution to 11 different parties.

Hikers Are Still Ignoring Columbia Gorge Trail Closure Signs, and Search and Rescue Teams Aren’t Having it Anymore

Last summer’s Eagle Creek fire destroyed thousands of acres of the Columbia River Gorge, including numerous beloved hiking trails. Many trails are now hazardous minefields, full of falling trees and rocks and eroding land.

Willamette Week

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