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Home · Articles · News · Rogue of the Week · Tracey Rowatt and Dantes Reyes
April 21st, 2004 WW Editorial Staff | Rogue of the Week
 

Tracey Rowatt and Dantes Reyes

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This week's rogues, Tracey Rowatt and Dantes Reyes of Brand Name Productions LLC, earn the honor by crushing the dreams of a teenaged film-festival producer and hijacking his baby, the Forest Grove Short Film and Video Festival.

The story starts last August when Robert Mattoso, then a 19-year-old student at Pacific University in Forest Grove, approached Gary Hubbard, owner of the Forest Theatre, a second-run movie house in the Washington County town.

Mattoso, a film buff, wondered if he could use Hubbard's refurbished theater to showcase short films. Hubbard agreed, and, in August, Mattoso began producing flyers for the event, which was scheduled for this spring.

One of the flyers found its way to Brand Name Productions, which Rowatt and Reyes established in Forest Grove two years ago. The pair invited Mattoso to their office, and the three held several meetings planning for the festival.

But then, in early February, Mattoso learned that his partners had registered the name "Forest Grove Short Film and Video Festival LLC," with the Oregon Secretary of State. They informed him that his help was no longer needed. The festival, in short, belonged to them. Both sides lawyered up and exchanged angry letters.

When WW spoke with Reyes, he did not deny that Brand Name Productions had taken control of the festival. However, Reyes maintains that his coup de cinéma was necessary to produce a festival that raises the profile of the Portland film industry, rather than showcase one man's movie tastes. "Our viewpoint is that we're trying to promote the film and video industry on a wide scale and not to benefit one person," he says.

While Rowatt and Reyes outfoxed their young partner, they made one miscalculation. Hubbard, the theater owner, wanted nothing to do with them. They managed to find a home for the festival 25 miles east, at the Clinton Street Theater in Southeast Portland, where the films will show May 10-16.

Meanwhile, Mattoso got busy soliciting more films and will fire up the projector for the Forest Theater Short Film Festival on May 8 and 9.

Hubbard, for one is glad he didn't give up. "Robert's a great young kid who had an idea, and these people [Rowatt and Reyes] did everything they could to take it away," Hubbard says.

 
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04.20.2004 at 09:00 Reply
The Rest of the StoryFirst I want to say thank you for this dubious honor.But I believe it is misplaced. Maybe you will too when you read more of the details left out of this article.Our mission has always been the promotion of the arts, film and video here in Oregon.Brand Name Productions has worked closely with the Oregon Film and Video Office, the Oregon Media Production Association and other governmental and private organizations and people to bring greater opportunity for everyone through the film and video industry.Putting people to work from a grass roots level is how we have approached this need.From giving students a forum to work with professionals to lobbying legislators for Oregon

 

04.21.2004 at 09:00 Reply
Thank youI wanted to thank you for finally setting the record straight for Robert Mattoso. I actually met him and discussed his situation. He is a very passionate, determined young man who deserves recognition for all of his hard work that almost went unknown. It must have been hard to not give up after what these people did to him, but Robert kept on. I admire him for his determination and perseverance. His passion for the film industry is unbelievable and he will definitely be a future household name. I think he is an example for all of us students out here with a dream.—Caitlin

 

04.26.2004 at 09:00 Reply
RoguesShame on you for taking advantage of this boy with a dream. I do not know him, but I do know Mr. Hubbard, and SHAME on you for writing slander regarding Mr. Hubbard's intentions. I've known Mr. Hubbard for 7 or 8 years now and I see his compasion for children, schools and the community every day. I agree with the article, that you are the rogues and your purse is the most important thing here. I doubt your good intentions regarding Oregon.—Kathy Howell

 

08.31.2007 at 05:37 Reply
I have worked with Robert as well. I would love to hear both sides of this sorted story. Feel free to email me at lapennington@shaw.ca

Interesting stuff, this business we live for.

 

 
 

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