UPDATED--Screw Market Share: Whole Foods subpoenas New Seasons' financial and marketing records.

By KELLY CLARKE
Brian-Rohter
UPDATED TUESDAY, DEC. 2: Whole Foods just emailed me to respond to this post.
ORIGINAL MONDAY, DEC. 1 POST:
New Seasons head Brian Rohter
posted a very local news bomb
Whole Foods' long-running battle with the Federal Trade Commission
unexpected consequences for the Portland-owned New Seasons
Whole Foods (270 stores and counting) is using their lawsuit as an opportunity to subpoena New Seasons' financial and marketing records.
Battlestar Galactica
Whole Foods swears that the info is for its lawyers
some of the people at Whole Foods have a history of less than stellar behavior
Whole Food CEO fake name/blogging fiasco
New Seasons has filed a motion with the FTC
check it out
UPDATED TUESDAY, DEC. 2: Whole Foods just emailed me this statement responding to this post and the New Season subpoena:
Uwajimaya
of building that Chinatown outpost,
Image of Brian Rohter courtesy of newseasonsmarket.com.
A big thanks to Darryl for the heads up on the New Seasons post.

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