Great Notion Has Begun Offering Direct-to-Consumer Shipping Through UPS

Beer nerds from as far away as Alaska and New Hampshire can now skip the exchange and order through an app.

(Juice Jr., Thomas Teal)
By Andi Prewitt

Getting beer dropped at your doorstep became common last spring following Oregon's stay-at-home order. But Great Notion now offers direct-to-customer shipping through the United Parcel Service in Oregon.

The service launched this month, though the brewery—known for its bold pastry stouts and juicy, citrus-soaked IPAs—actually began delivery and pickup service earlier this year though a mobile app. But using UPS will allow Great Notion to roll out service in eight other states with less-stringent liquor laws starting January.

The direct-to-consumer shipping experience was carefully thought out, all the way down to the packaging those precious cans would come in.

"We wanted to have the Tiffany blue box, Voodoo Doughnuts pink box, iPad white box of the beer world," CEO Paul Reiter said in a press release. "An unbelievably sick unboxing experience that people would love the box as much as the beer."

Related: Great Notion's Long-Awaited New Brewpub Appeals to the Id in Every Beer Drinker.

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BeerbreweryGreat Notion Brewing

Andi Prewitt

Andi Prewitt

Andi Prewitt is WW's arts and culture editor. She writes about Oregon’s trifecta of fun: craft beer, food and the outdoors. A native Oregonian, Andi’s claim to fame was being named Princess of Newberg. It’s all been downhill from there.

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